Cross-Channel Marketing Cloud Platform

Built for Agency & Marketer to Self-Serve

Cross-Channel Marketing Cloud Platform

Build ads, test strategies, compare cross-channel reports, launch, optimize your multi-channel campaigns and more —
ALL-IN-ONE automation platform

All-in-One Solution

Manage all your accounts and campaigns across different marketing channels in one place and get unified cross-channel reports.

Automation & Optimization

Automate and optimize across multiple marketing channels powered by Machine Learning (ML)

Dynamic Creative & Personalization

Personalize your marketing messages to each individual

Global Support

24/7 support across US and APAC to give round-the-clock coverage for your business

White Label

Customize XPO with your brand while enjoying all the goodness and power of XPO

Innovation Roadmap

Access to cutting-edge innovation to get you ahead of the curve

XPO Modules

The XPO Platform modules enables you to execute end-to-end digital marketing across major online marketing channels in one single platform without the hassle of managing multiple platforms.

Optimize your campaign’s Key Performance Indicators with the click of a button.


Leverage our powerful DSP engine to buy into global media inventory and data networks. Powered by machine learning for large-scale automated execution.


Serve, track and measure your ads with powerful ad trafficking and measurement system to get critical insights into your customers and prospects.


Create beautiful, dynamic ads in minutes for cross-channel using templates instead from scratch. Personalize ads using DCO and use A/B testing for monitoring effectiveness


Consolidate campaign data from different channels and platforms to gain actionable insights on measurable metrics like CTR, Impressions, Conversions. Use attribution modeling to measure traffic sources, including footfall attribution for online-to-offline

Everything You Need for
Full Digital Marketing Execution

Automation & Optimization

Audience & Targeting

Creative & Personalization

Trafficking & Reporting

Automation & Optimization
Powered by Machine Learning

Automatic optimization towards your campaign KPIs (CPC, CPA, CTC, Impressions, etc.)

Optimize bidding and budget allocation strategies across multiple channels

Fully automated optimization round the clock, 24/7 even while you're sleeping

Flexibility to take full control or go fully automated.
Your choice!

One Universal Tag

Instead of having multiple different trackers, now with our universal tag to acquire data for online marketing, web analysis, or email marketing. 

Integrated with industry verification partners such as MOAT and other brand safety partners, all the tags are automatically generated and wrapped seamlessly to cut down cumbersome manual work and errors to drive efficiency and automation to let you rapidly activate campaigns.

insight reports

Rapid Testing of Your Ideas and Strategies

Using XPO ad group structure, you can rapidly test out different ideas and strategies that you have and run them across multi-channel.

#GoXPO Today

Manage all your campaigns and accounts in one place